Excluded from the spider based search engines are the major directories (Yahoo, Looksmart, Open Directory) that require a completely different strategy.

What can I expect from the directories?

There are two important effects of being well-represented in the directories. First of all they are important generators of traffic themselves, accounting for approximately 20-25% of the search engine traffic. The bulk of the traffic still comes from spider-based search engines but the directories still have their part to play. Secondly, a presence in the directories certainly assists the performance of your web site in the search engines as the search engines index Yahoo and Looksmart and their view is that if a human reviewer has accepted the site into the directory that must suggest that the site is of a certain quality.

Which direcories can I get submitted to?

The following are the key directories to which we submit within this service offering:

	Yahoo.com		Yahoo.co.uk
	Looksmart.co.uk		Yell.com
	Ukdirectory.com		Ukindex.co.uk
	Nationaldirectory.com		Other trade directories

Approximately one month should be allowed from ordering the service to acceptance by the directories being confirmed, although please note that in exceptional circumstances entry can take longer.

What does it cost?

Submission of your web site into all of the above directories and any others that we identify that are relevant to your particular business costs £1200.This includes guaranteed inclusion in Yahoo (.com or .co.uk) and Looksmart.co.uk - if we fail to achieve inclusion we shall refund the part of the fee relating to that directory (£200 in either case) despite the fact that we will not be refunded by the relevant directory.

Individual prices for Yahoo or Looksmart.co.uk are currently £350 each. £200 goes direct to the directory and the remainder is for optimisation and guaranteed inclusion by us.

For further details about these services please feel free to contact us.